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About Us

About Us

Direct Plants LTD was launched in back in January 2006 as an online trading department for Mill Hill Nursery, the home of the O’Brien family, the back bone of Direct Plants. The original nursery was first founded in a 1989 by husband and wife team Pat & Linda O’Brien, when their son Shaun was just a young boy.

Pat who came from a construction background & Linda who came from a retail background were the perfect partnership who sowed the seeds to grow the Nursery to what it is today, over the years times changed and the nursery slowly evolved, originally supplying plants to local markets, local garden shows, farmers markets & fairs. Shaun, the only son of Pat & Linda was always into all things horticulture & construction from a very young age, growing up around & loving the sounds of market traders & machinery, with a passion of watching all things grow, but Shaun even from a young age always set his sights on larger ideas, a true larger than life character. Then just as the internet became available to most of the nation and the revolution of online shopping Shaun & Pat saw this as an opportunity to branch out their business across the nation, something which Shaun thrived on.

Then in 2006 Direct Plants LTD was Launched by not only original husband & wife team Pat & Linda, but now with Shaun & his wife Karina, who have 3 young O’Brien boys together. Karina who originally from an Equestrian & retail background has now worked within the family company since 2008 & is head of customer services, and controls all social media & blogs.

Today Direct Plants LTD has grown from the small local family nursery in the heart of the Norfolk countryside to a fully modern, ultra-efficient operation with full UK & Ireland delivery reach, with a team of 10 local members of staff & employing upto another 10 temporary seasonal staff across the year, set across 6 acres with meticulously laid out open air growing areas & rows of spacious polytunnels, Direct Plants still retains its original, core values of attentive, personal service and supplying plants & trees of the very highest quality, delivering in equally high quality specialist plant & tree packaging so you can be confident your order will arrive nursery fresh to your door.

All over the site, hardy garden plants & trees can be seen growing & thriving under the big Norfolk skies, whilst also importing some of the highest quality specimen stock from across Europe including Holland, Germany, Belgium, France and Italy. Across the 4 season Direct Plants will hold upto 1200 different varieties of plants in stock at any one time, from a carefully selected 4 season range of over 5000+ varieties across the year. One thing we are very passionate about here at Direct Plants is will never advertise or sell any product which is not in stock!

Direct Plants also has 3 other separate departments within the company, Direct Polytunnels who manufacture and supply high quality professional garden & commercial polytunnel greenhouses, Mill Hill Nursery Fish Farm, a 2 Acre Koi carp farm breeding many types of Koi & finally Direct Koi Outlet Kings Lynn, a small retail unit offering Koi Carp, Pond fish & Aquatics to the Local area of Kings Lynn, run by another family member Molly O’Brien.




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